Escorts and Kubota join hands for Global Leadership

Escorts Ltd & Kubota Corporation eyes at strong domestic and exports market share by entering in to a Global Joint Venture for technology collaboration and joint manufacturing of high-end, value-oriented utility tractor range.Forms JV to establish new common manufacturing with initial capacity of 50,000. These tractors will be sold by both players respectively through their separate channel network in domestic market.As part of collaboration, Kubota to export Escorts tractors through Kubota global distribution network in specific markets as mutually agreed.While Escorts and Kubota continue to develop their distribution channel in India independently, both companies to share their technology platforms for mutual growth along with some greenfield opportunities in future.Both companies to jointly develop new products to cater to India and Overseas market.Nikhil Nanda, Chairman and Managing Director Escorts Limited, Said, "Escorts is evolving to a global organization through strategic technology collaborations and quality alliances. Our global Joint Venture with Kubota brings proven Japanese process excellence and quality benchmarks for a technology led collaborative growth in domestic and export markets. With our inherent strengths, technology, distribution and frugal engineering, we will access global opportunity markets and together will take a journey to global leadership".Masatoshi Kimata, President and Representative Director, Kubota Corporation, said, "We are excited t....

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